Przeglądaj wg Słowo kluczowe "public benefit organisations"

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    Alokacja jednoprocentowa w perspektywie regionalnej – współpraca samorządu województwa z organizacjami pożytku publicznego
    (Wydawnictwo Uniwersytetu Rzeszowskiego, 2013-12) Piechota, Grażyna
    The article is devoted to an analysis of the allocation of 1 percent of income tax from the perspective of local cooperation between voivodship authorities and public benefit organisations. Research carried out in 2012–2013 confirmed the uneven allocation of 1 per cent between voivodships (amounts that are allocated by residents vs. amounts that voivodship-based organisations have at their disposal) and within voivodships. Research revealed that voivodship authorities do not cooperate with organisations seated there as regards campaigns aimed at obtaining 1 percent of tax. The activities of voivodship authorities' are rather symbolic and 1 percent of tax is still not treated as a financing instrument to obtain money for the region’s development understood as the realisation of common good by locally active organisations.
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    Traditional media and new media in communicating about public benefit in Poland
    (International Scientific Publications, 2014-09) Piechota, Grażyna
    Because of the fact that it has been possible to donate 1 per cent of income tax to public benefit organisations since 2003, these organisations must communicate with the environment if they want to obtain money from tax deduction. The popularity of taking advantage of one per cent allocations in Poland (in 2013, 44 per cent of taxpayers did it), created competition among organisations trying to obtain the declared amounts. Communication with the environment by organisations requires both the right choice of information channels – the division into traditional and new media has been accounted for, as well as formulating messages in such a way as to reach taxpayers as efficiently as possible and persuade them to support aims the organisation achieves. The paper will present the results of research into how effectively these organisations communicate with the use of traditional and new media