Social importance of information systems. In management
Ładowanie...
Data wydania
2020
Tytuł czasopisma
ISSN
eISSN
Tytuł tomu
ISBN
978-83-65548-83-2
eISBN
Wydawca
Copyright by Krakowska Akademia im. Andrzeja Frycza Modrzewskiego & Towarzystwo Naukowe „Societas Vistulana”
Abstrakt
Introduction: We are pleased to present a monograph addressing key issues in contemporary
management – information systems. Nowadays, many organizations
face challenges of digital transformation and analysis of the large
databases containing billions of records become the necessity of the day and the key
factor of success. Organizations not able to cope with the digital world become obsolete
and melt away. The publication invokes various aspects of the social importance
of information within different organizations.
The following issues resound in the monograph: how to exploit Business Intelligent
class systems into the efficient management system for decision-making. A key
factor in the competitiveness of modern organizations is the ability to transform
business data, both in operational and strategic terms, into decision-making knowledge.
It is an extremely complex process from the perspective of both the selection
of variables, optimization formulas and the quality of data obtained to perform a reliable
analysis and diagnosis. Another completely different issue is selecting, acquiring,
and implementing technological solutions and providing adequate “know-how”
in managing such a project, which significantly affects the outcome. The crucial
question is to what extent can modern organizations, regardless of the scale of their
activity or sector affiliation, use modern system solutions, with particular emphasis
on Business Intelligence solutions, in terms of supporting the process of efficient
decision making? The first part of the publication covers the characteristics of BI
solutions in the context of knowledge management; analysis of the conditions in
the selection of the system and supplier; comments on the implementation methodology
of the BI class system, usability assessment of the above solutions, including
a description of the advantages and disadvantages of “on-premise” applications, as
well as the so-called “Cloud technologies”. The Authors employ the SAP Analytics
Cloud system to illustrate BI solutions in the data processing. The second chapter refers to the very broad problem of the materiality and
relevance of the information. In today’s online world, there is much more data
to be processed and accessible to different parties like entrepreneurs, managers
or clients. Companies have never had so much information at their disposal.
When segmenting consumer data (cookies), online habits can be read by checking
the pages they visit, the information they stop at, and the products they are
seeking. It’s easy to find anything online because everyone can create and load
data on the Internet. In turn, it shapes the environment in which companies can
carefully select and adapt the message to a specific user to be as convincing
as possible. All our movements leave a trace on the web, which is later used
to define our behaviour, likes, preferences, etc. The second chapter presents
the aspect of the possibility of collecting information cookies, as well as the
Internet media used in marketing activities. It shows what information can be
read from the visited pages and how data analysis supports the decision-making
process. Last but not least, it also addresses the issue of the current state of
website privacy protection.
The next chapter brings closer the problem of museum e-shop. This part presents
a qualitative research method on online museum stores on the example of
30 Polish museums with the highest attendance in 2017. The study showed that not
all museums have online stores in the online version, and the biggest problem is the
low percentage of e-stores enabling electronic payments. The problem is carried
forward by the analysis of the usability of museum websites.
Another issue invoked in the monograph is the e-learning technique. For
example, how simulating programs, knowledge pills, or gamification can enrich
the learning experience. Each of these methods is or may be used in education,
and each has its advantages and drawbacks. The publication put special emphasis
on knowledge pills, which are a relatively new, fast and effective way of communicating
small but properly selected pieces of knowledge on a given topic. Due
to the method of knowledge sharing is delivered when it is most needed. The last
chapter presents considerations on the possibility of using knowledge pills as tools
supporting the management of knowledge transfer with the use of materials developed
in this form. It also shows the research results on knowledge pills carried out
among students of senior high school years.
We trust that our publication will attract all readers interested in management,
education and computer science. Passionate Authors prepared the monograph, and
we do hope that the monograph will be able to infect readers with this passion.
Opis
Słowa kluczowe
zarządzanie i jakość, zarządzanie jakością, zarządzanie projektem informatycznym, system informatyczny wspomagający zarządzanie, systemy BI wspomagające podejmowanie decyzji, zarządzanie jakością danych, zarządzanie informacją, zarządzanie wiedzą, zarządzanie treścią, projektowanie uniwersalne, dostępność towarów i usług