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Pozycja Institutionalization of Ukraine’s information policy as a function of strategic communication(Wydział Nauk Politycznych i Dziennikarstwa UAM w Poznaniu, 2018-10) Piechota, Grażyna; Rajczyk, RobertThe paper presents the contemporary information policy implemented by the Ukrainian government. The survey answers the question about the new role of in- formation policy in the state authorities’ activities. The research focuses on the execu- tive branch of power, due to its impact on the internal and external image of Ukraine. The analysis was conducted at the strategic, institutional and operational levels, and concerned the content of messages.Pozycja Network Communities as an Expression of Inclusive Culture of Participation in Political Protests: The Sunflower Movement Case Study(Faculty of Mass Media Communication at the University SS. Cyril and Methodius in Trnava, Slovakia, 2018) Piechota, GrażynaThis article offers an analysis of the ways creation of a community influences the activity of users expressed in their network behaviour. It has been assumed that a varied choice of used tools and channels of communication characterising societies with a high level of technological development simultaneously influences fragmentation of network communication processes. Inclusive culture of participation becomes limited, which is the result of the degree of engagement of users which influence participation in a virtual community. This leads to their differentiation in relation to content and choice of the used channels during network communication. Another factor limiting participation is also communication activity of administrators of a virtual community who impose the dominating content of messages. The research results are a part of scientific research concerning the role of leaders in network communication as well as the creation of network communities that accompany political protests and demonstrations.