Opportunities and threats analysis for European born global companies on the Chinese market

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dc.contributor.authorPawęta, Elena
dc.contributor.authorChung-Yu, Chiu
dc.date.accessioned2019-04-08T06:18:38Z
dc.date.available2019-04-08T06:18:38Z
dc.date.issued2015
dc.description.abstractCompanies which do not follow traditional internationalization path, but start international activities immediately after their founding, are called born global companies in the international literature. This relatively new type of international entrepreneurship can be challenging due to limited international experience and lack of resources. It seems even more diffi cult to internationalize a venture directly from Europe to the Chinese market. The purpose of the paper is to analyze potential opportunities and threats for European born globals entering the Chinese market. The study shows that the main opportunities provided by the Chinese market are: its size, rapid growth (which is, however, slowing down), increasing consumer middle class, modern infrastructure, cheap workforce supply, improvement in workforce qualifi cations and political stability. Unfortunately, there are also some threats of rapid internationalization in the Chinese market which are caused by cultural, social and political differences. The main threats of the Chinese market are: rising costs, slowing market growth, increasing competition, HR problems, dumping, protectionism and legal issues (including intellectual property rights, corruption, lack of transparency, certifi cation and requirements concerning technical norms).pl
dc.identifier.citationKrakowskie Studia Międzynarodowe 2015, nr 3 s. 177-190.pl
dc.identifier.issn1733-2680pl
dc.identifier.urihttp://hdl.handle.net/11315/23048
dc.language.isoenpl
dc.publisherOficyna Wydawnicza AFMpl
dc.rightsUznanie autorstwa-Użycie niekomercyjne-Bez utworów zależnych 3.0 Polska*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/pl/*
dc.subjectinternacjonalizacjapl
dc.subjecturodzony globalniepl
dc.subjectChinypl
dc.subjectmiędzynarodowa przedsiębiorczośćpl
dc.subjectszansepl
dc.subjectzagrożeniapl
dc.subjectinternationalizationpl
dc.subjectborn globalpl
dc.subjectChinapl
dc.subjectinternational entrepreneurshippl
dc.subjectopportunitiespl
dc.subjectthreatspl
dc.subject.otherEkonomiapl
dc.titleOpportunities and threats analysis for European born global companies on the Chinese marketpl
dc.typeArtykuł
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